Founded by designer Phillip Lim and creative director Ruba Abu-Nimah, NY Tougher Than Ever is an initiative founded on the Wreck everyone and leave shirt also I will do this basis of supporting underserved communities. Currently, 100% of its net proceeds go toward supporting the AAPI GoFundMe.Since its inception, Paper Project had embedded a charitable, eco-conscious component into its brand ethos. It has committed to planting one tree for every purchase made, and this month, the label is donating 50% of its National Forest Fund to help support the AAPI GoFundMe.As Korean-Americans, the founders of Haerfest stand behind their label’s mission of “creating intentional apparel that is meaningful and purpose-driven.” One-hundred percent of the proceeds from their “Nothing Changes If Nothing Changes” T-shirts will be donated to Stop AAPI Hate.
Made of 100% biodegradable and Silverplus antimicrobial technology, these masks are meant to last. A total of 50% of the Wreck everyone and leave shirt also I will do this net proceeds from the #StopAsianHate mask will go toward the AAPI GoFundMe.Jennie Yoon, a Korean immigrant, mother, daughter, and wife, founded Kinn to pay tribute to the antique jewelry her family had owned before it was lost during a home robbery. Kinn offers a contemporary take on heirloom-style jewelry, which is meant to be passed down through generations. Until April 15, 10% of Kinn’s proceeds will support the AAPI Women Lead and Stop AAPI Hate.Founded by Lin Chen, Pink Moon is an online self-care destination operated by women for women that offers soothing beauty essentials for the body, skin, and home. During the last week in March, the brand donated 50% of its proceeds to Send Chinatown Love. Currently, upon your first purchase, 10% of the proceeds can go toward a charity of your choice.In May, to celebrate Asian-American Pacific Islander Heritage Month, Amyo is offering 15% off site-wide with code AAPIMONTH, and 15% of the proceeds will go towards supporting AAPI Women Lead.For the month of April, 15% of proceeds from the spring collection will support Stop AAPI Hate. Shop fanciful dresses and blouses to kickstart warmer days ahead.